Twitter’s Global Participation Research Team:
New and returning people visit Twitter for fresh and timely content and stay when they connect with a community and/or passion. Twitter’s charter is to craft a sense of belonging for users by helping them connect with people, interests and passions. For Global Participation, belonging takes on new meaning as Twitter aspires to tailor the full Twitter experience for new markets.
The Design and Research organization works with a set of 8 principles in mind. It’s our mission to uphold these principles and have them reflected in the experiences Twitter design and build.
What You’ll Do:
As a member of Twitter Global Participation Research team, you will be embedded on the cross-functional team that is working on building and improving the products and tools that are at the foundation of how customers experience our platform locally. This role specifically focuses on global markets that require cultural context and local customer insights to develop localized products that meet customers needs. You will lead the proactive discovery, exploration and development of customer-centric insights to help this team achieve their goals at a strategic level, while also executing research plans that impact every stage of the product development process, from ideation to implementation.
You will also build productive relationships with cross-functional partners in Product, Engineering, Design, Content Strategy, Strategy & Operations, Data Science and collaborate with other internal research teams to connect the dots, seed ideas, and help drive better business decision-making that sharpens product development strategies which will help fuel long-term sustainable growth for Twitter.
You will accomplish this by championing a customer-centered process that integrates insights and feedback throughout the product development cycle. You will conduct primary research, exploring the behaviors and motivations of our users through a variety of research techniques and methods (i.e. field visits, ethnography, surveys and usability tests). Your research will help us create a product experience that is innovative, useful, usable, and delightful. You’ll inspire change at all stages of product development by delivering compelling, written, in-person and visual presentations on your findings and influencing with an informed point of view.
Who You Are:
You are an experienced researcher with expert understanding of a wide range of qualitative and quantitative research methodologies. You understand the importance of marrying business goals with cultural context and customer insights. You know exactly when to engage with cross-functional teams, what questions to ask, where to probe, and how to implement the most effective research strategies. You are a creative problem-solver who seeks to deeply understand the business so that you can define the most meaningful and strategic research plans. You thrive in a fast-paced environment and enjoy setting your own research goals, managing load and expectations, and delivering impactful research findings and recommendations. You have a passion for leading teams and developing talent and understand how to balance the jobs of leading a team through effective coaching and delegation with leading your own projects. You’re passionate about Twitter and believe great experiences are always inspired by a deep understanding of the user.
Twitter’s mission is to serve the public conversation, and it’s essential – for the world and for Twitter – to increase the number of people who feel comfortable participating in it. In line with our growth strategy, we’re excited to announce that we are now actively filling roles in Ghana. Our teams must be more immersed in the rich and vibrant communities that drive the conversations taking place every day across Africa, and we can only do this by engaging local teams and tapping into their expertise and exceptional talent.
Twitter is committed to serving the public conversation by helping users stay informed and discuss what matters. In order to better facilitate the public conversation, Twitter is seeking a Senior Researcher to be a part of the team. Twitter’s research helps inspire, design, and build the products that fuel Twitter’s mission to give everyone the power to create and share ideas and information instantly, without barriers. Research has a direct impact on product strategy, roadmaps, and the detailed design of new experiences that help users stay up to date with what matters most to them and connect to others with shared interests. Twitter is part of a larger design and research team that is full of amazingly talented and fun people who are passionate about Twitter’s ability to help people see beyond themselves and connect with the larger world in a meaningful way.